Yesterday I went to the movies and saw the Joneses. A funny movie in which a fake family moves into a new area. The family has everything: they’re gorgeous, successful and have all the latest gadgets. That their job is to advertise stuff and get their neighbors and acquaintances to buy the same stuff is their little secret.
The movie runs a bit with the fact that we are becoming more and more gadget mad and looking enviously at a neighbor’s a bit more expensive car / house / clothes etc.. This is perhaps slightly more common in L.A. than Gothenburg yet but the phenomenon is spreading and we are not far behind. In the poker world we can see many examples where the latest sports car or expensive watch is considered confirming ones talents and success at the tables. Maybe it’s time to think about what is really important in life?
